50 leads & 3 closed deals in the first 3 weeks
How GTM Revenue built PrismAI Solutions a cold-outbound engine that booked meetings with all 5 of the top companies in their niche - after growth had come only from founder network and referrals.
About the client
PrismAI Solutions builds AI voice agents that talk, convert, and reactivate leads for businesses across Bulgaria, Romania and Greece. Led by founder and CEO Radoslav Kolchev, the lean team competes for a multi-billion euro European voice-AI market and recently reached the finals of the Best Bulgarian Youth Startup Competition.
Baseline when we started
- Growth driven almost entirely by founder network and referrals
- No structured, repeatable outbound engine
- Needed to prove outbound could work fast, without slowing down product work
Challenges
Like most early AI-agent companies, PrismAI's pipeline depended on Radoslav's own network - warm intros, referrals, and inbound interest from his own posts. That's a ceiling, not an engine: it doesn't scale predictably, and it stalls the moment the founder's attention shifts elsewhere.
Selling AI voice agents cold is also a hard sell: the category is new, buyers are skeptical of "another AI tool," and generic outreach gets ignored. To convert, the outreach had to prove real, specific value fast - not a generic pitch.
The full breakdown: how we booked 50 leads in 3 weeks
Solution & process
Instead of one generic blast, we ran two segmented campaigns in parallel: one aimed at companies already exploring AI voice agents, and a second aimed at home-services businesses - a vertical where PrismAI's missed-call and no-show automation has an immediate, provable ROI.
Each segment got its own targeting and messaging matched to what that buyer actually cares about. The first results landed within about a week of kickoff, and meetings were booked with all 5 of the top companies in PrismAI's core niche.
- Two segmented campaigns run in parallel
- Meetings booked with all 5 top companies in the niche
- First results inside ~1 week of kickoff
- 3 deals closed inside the first 3 weeks
Results in the first 3 weeks
First results within ~1 week of kickoff · 3 deals closed by week 3
What the numbers showed
- 25-30 leads from the AI-agent / voice-agent campaign
- 15-20 leads from the home-services campaign
- Meetings booked with all 5 of the top companies in PrismAI's niche
- 3 deals closed in 3 weeks - an unusually fast conversion timeline for the category
Book a strategy session with our Founder
We'll analyze your current situation and uncover the highest-impact opportunities to scale your pipeline and get more closed-won deals.
Outcomes we deliver, again and again
in lifetime value generated
19 enterprise opportunities, one campaign
qualified, every month
booked, every month
in 4 hours of work
in 9 months, after 5 agencies failed
50 leads generated
deal closed in 25 days
at 58% positive reply
chose us over 8 competitors
Frequently asked questions
What problems do you solve?+
- - No real-time alerts for key account events
- - No single view that aggregates intelligence from multiple sources
- - Impossible to keep data enriched and accurate at scale
- - Reliance on stale CRM entries and shallow data from tools like Apollo, Cognism or ZoomInfo
- - Can't orchestrate sophisticated GTM campaigns at scale
- - No system to prioritize high-intent accounts, so effort is wasted
- - More time spent managing data than building relationships
- - Campaigns launched without a consistent GTM plan
- - Agencies overpromise, underdeliver, and send generic blasts
- - Software and outsourced teams show little real ROI
How does this work? / What's your business model?+
We have three ways we work with clients:
- 1. In-house system set-up - a one-time set-up cost plus a monthly maintenance and optimization cost.
- 2. Done-for-you service - we strategise, build and manage GTM campaigns or data solutions for you, at a monthly cost.
- 3. AI Growth Partner - a deeper, outcome-aligned partnership.