Generating 19 Enterprise Opportunities with AI - How GTM Revenue implemented innovative outbound strategies.

This case study is about how we created an ABM-style outbound motion for a Field Service Management (FSM) Platform that helps Field Service Organizations automate and digitalize their operations.

• They were already doing outbound but not getting a good return as all 4 SDRs were not even close to hitting quota. They got referred to us by a previous client and put a big emphasis on the fact that they wanted to make sure they would get a good ROI by working with us.
  
• As previously noted, reps were not meeting their sales targets. A closer examination revealed that this was largely due to their reliance on various "strategies" found elsewhere, rather than adopting a systematic, expert-driven process to develop their own strategies, tailored to their company's unique needs.